In this issue of The Edge:

>  A top FDA official and a seasoned regulatory expert share candid advice and insider tips on successfully switching your drug from Rx-to-OTC.
>  read more

  > You’ll learn how the U.S. Department of Transportation got its latest initiative on TV, against the odds.  
>  read more

> If you’re a woman in the biotech industry, or want to do business with biotech companies, you should pay attention to the up-and-coming Women in Bio (WIB).
>  read more

> And famous comedian Tim Conway shares his insight on hiring and working with celebrity spokespeople.
>  read more

 

Welcome to The Edge

Why The Edge?

We know your in-box is jammed with unread emails. So is ours. But those of you who know 3D Communications know we won’t waste your time. We’ll get to the point, fast – and it’ll be worth your while.

Our goal is to provide you with quick, yet substantive reads on topics that are relevant to you and will make you think.

The Edge is news you can use— and we hope you will. Our vision is to provide you, our readers, with new information to help you deal with the challenges facing your industry and your organization. Insights from a Who’s Who of industry, government, healthcare and technology, and creative strategies and tactics to deal with those challenges.

Please send us your ideas, suggestions and questions. We’ll tailor future articles to your interests. We may even ask to interview you. We are planning a feature called “3D Invites” – a guest column written by experts in a variety of fields. Let us know if you want to be “invited” to share your views and information. And, if you have news on your product, issue, company or yourself -- we’ll consider putting it in 3D Briefs (see below.)

Enjoy The Edge. And let us know what you think.

Cindy DiBiasi - cdibiasi@3dcommunications.us
Penny Daniels - pdaniels@3dcommunications.us
Jim DiBiasi - jdibiasi@3dcommunications.us

3D Briefs
Jim DiBiasi Opens 3D’s NY Office
3D has opened a New York office to better serve our clients in the New York area and in the Northeastern United States. Some of our new clients include:
- Victoria’sSecret
  New York City, NY
- Aton Pharmaceuticals,
 
Tarrytown, NY  and 
- Genome Therapeutics
,
  Waltham, MA. 
Contact our New York office at 201.876.1898 or email
dibiasi@3dcommunications.us.
Cindy DiBiasi Moderates Bioterrorism Webcasts
3D Partner Cindy DiBiasi is moderating a series of Webcasts for the Agency for Healthcare Research and Quality (AHRQ) – a division of the U.S. Department of Health and Human Services (HHS) on bio-terrorism. The Webcasts are designed to keep public health strategists up to date on the latest tools and tactics for dealing with Bioterrorism events. For more information, go to www.ahrq.gov 

Penny Daniels Coaches TV News Anchors. 3D Partner Penny Daniels, whose 20 years anchoring and reporting in major market TV news included stints in New York, Chicago,  Washington,  D.C. and Miami, teamed up with Television News Center President Herb Brubaker to train TV newscasters earlier this month in Washington, D.C.  Check
out Television News at
www.televisionnewscenter.org

 

We thank you for taking the time to read this issue of The Edge.  If you wish to unsubscribe to
this newsletter, please email us and type "unsubscribe" in the subject line.

Home  |  What We Do  |  How We Do It  |  Who We Are  |  Clients  |  Contact