Cindy DiBiasi, MA

"The healthcare industry is filled with brilliant thinkers – yet many can’t fully communicate the value of their product, perspective, or passion. My goal is to help them connect with their audiences and move people to action."

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Cindy has built a reputation as a leading healthcare communications consultant to some of the world’s largest pharmaceutical and device companies. Over the last 25 years she has worked on complex and controversial issues, coaching top executives to communicate effectively to challenging audiences such as key opinion leaders, payers, patients, and media.  

Approach

Cindy’s approach to communications is rooted in the belief that everyone learns differently and has unique talents to bring to their conversations and presentations. Before she helps people communicate, she focuses on what they’re trying to achieve as speakers and analyzes what their audiences need and want to hear. Cindy works with executives to target their thinking and transform their content into meaningful messages. She then prepares them to deliver their messages with conviction and ease while handling their audience’s toughest objections.

Background

Cindy began turning complicated information into clear, engaging stories as a broadcast reporter in the United States and Europe. Her reporting jobs have ranged from medical reporter for the CBS affiliate in Washington, DC, to correspondent for CBS radio in Paris, where she covered business, culture, and breaking news. Cindy serves on the Board of Directors for the Washington DC History Center and is on the Advisory Council of World Vision's Strong Women, Strong World. She holds a master’s degree in international relations from Boston University in Paris and a bachelor’s degree in communications from Marywood University.

Special Interests

Cindy supports World Vision, one of the world’s largest NGOs, which works to overcome poverty and injustice across the globe. She has seen firsthand the work World Vision does with refugees and poverty-stricken communities – and has helped the organization improve its communications with donors, media, and the people it serves. When she is not busy working or volunteering, Cindy enjoys working out, discovering new worlds through travel, and collecting art from unknown artists.

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